Mom's Blood Health, My Future

IT’S HERE!

A 9-Day Global Campaign to Save Moms’ Lives

September 1-9, 2025 | Mom’s Blood Health, My Future | From Patient Stories to Expert Solutions

Every 2 minutes, a mother dies from preventable complications. Many of these deaths could be prevented with better awareness about maternal anemia. Join us for 9 days of real stories, expert insights, and life-saving information.

LIVE STREAM COMING SOON

September 9, 2025

40%

of pregnant women worldwide are iron deficient

Every 2 minutes

a mother dies from preventable complications

500,000

maternal deaths occur globally each year, with iron deficiency as a major contributing factor

50%

of pregnant women in low-income countries suffer from anemia, creating intergenerational health impacts

Maternal anemia affects millions of women but gets too little attention. Our “Mom’s Blood Health, My Future” campaign creates the awareness that drives women to ask better questions, seek proper care, and advocate for themselves throughout pregnancy and beyond.

Anemia and iron deficiency affect nearly half of all pregnant women worldwide – but these issues remain hidden in plain sight. This short video is the early heartbeat of a bigger story.

Ready to Help Save Moms' Lives?

Whether you’re a healthcare organization, advocacy group, company that cares about maternal outcomes, or simply someone who cares about this topic—you have a place in this campaign. Follow us on social media and share our content to help ensure no mother has to say “If only I’d known.”

(Find our social links at the top of this page)

Mom's Blood Health, My Future | Campaign Overview

DAY 1

“If only I had known”

MENSTRUAL HEALTH & PATIENT EMPOWERMENT

Hear real mothers share the moments they wish someone had warned them about. Raw, honest soundbites that will change how you think about pregnancy advocacy and why menstrual health is important before you even consider pregnancy.

DAY 2

Your Baby’s Silent SOS

MOM’S NUTRITION & BABY DEVELOPMENT

Your baby can’t tell you they need iron—but your body can. Quick, eye-opening clips reveal the hidden signals most women miss and how maternal nutrition shapes your baby’s future brain power.

DAY 3

Iron 101: What They Forgot to Tell You

IRON SUPPLEMENTATION

Stop struggling with iron supplements! Get the insider tips that actually work, from the best time to take them to why orange juice is your secret weapon. Game-changing hacks in under 60 seconds.

DAY 4

One Drop. Two Lives. Everything at Stake.

BLOOD TESTS

One tiny drop of blood. Two lives hanging in the balance. Discover why this simple test could be the most important 2 minutes of your pregnancy, and exactly what to ask for at your next appointment.

DAY 5

“If I Don’t Ask, Who Will?”

STAY INFORMED

The one question that could save your life. Healthcare professionals reveal the exact words that get doctors’ attention and why your voice is your most powerful medical tool. Master your healthcare conversations.

DAY 6

Delivery Day: Plan More, BLEED Less

HEMORRHAGE PREVENTION

The delivery room secrets they don’t teach in childbirth class. Quick insights on how preparation today prevents peripartum crisis, from iron optimization before delivery to rapid iron replacement after, life-saving technology you may never have known existed.

DAY 7

She Was Fine. Until She Wasn’t.

PREVENTABLE CRISES

Emergency room confessions: the 3am calls that didn’t have to happen. Hear from doctors who’ve seen routine births become life-threatening, and learn what could have changed everything.

DAY 8

Is it Depression? Or Is it Anemia?

RECOVERY

That exhaustion might not be “normal” new mom tiredness. Discover the crucial difference between postpartum depression and iron deficiency, and why getting it right matters for your recovery.

DAY 9

Global experts talk about Iron for 2

LIVE STREAM

Join 3 million

The moment you’ve been waiting for! Join healthcare professionals from 4 continents as they tackle your real questions live. Discover what happens when maternal health experts from around the world share one virtual room.